What Must An Entrepreneur Assume When Starting A Business?

In this article, we will explain What must an entrepreneur assume when starting a business. Will power is not enough to start and grow a business.

Some people simply don’t have the skills to do it and others turn any initiative into a successful business in no time. But those qualities can be developed.

Leaving a job and starting your own business has its risks and implications that can affect both the entrepreneur and his family, collaborators, and relatives.

For this reason, it is essential to be clear about the personal qualities with which you will take on the challenge of having your own company:


Opening a business involves working a lot, probably more than in the company or institution where you are as an employee.

If you start it while you are still in your current job, it will involve dedicating your days and free hours to the business, as well as taking advantage of any free time and extending the daily work to dedicate them to the company.

Believe In Your Project

The enterprising person has self-confidence and, likewise, fully trusts in the future and the success of his project or business idea.

In addition, she believes that she is prepared to carry out the business project and that she can make decisive decisions to start and whenever adjustments are required.

Genuine Interest In Developing A Business

Developing A Business
Developing A Business

The goal of the entrepreneur is to create a company that can solve a problem or needs in a market, he is not simply obsessed with making money. This could obfuscate the engine by which a company is born, develops, and succeeds in front of its customers.

Nor is he interested in power, but in independence and autonomy; You like to face risks, but in a thoughtful and planned way, to resolve a situation rather than to show what you know or what you can do.


It also implies knowing the market and the products or services to be offered and determining a competitive difference.

To do this, you must carefully observe and know the existing businesses and define what would be different and improved.

You must recognize what opportunities exist and what the competition is leaving you, what problems or needs customers have, and what you can help solve.


Entrepreneurs do not stay in theory. They will have to hatch and launch themselves into the activities or tasks that their business project implies (defined in a plan, ideally).

In addition, each task or activity that they carry out and each advance motivates them and helps them to motivate their collaborators, to structure the supplier network, and to get closer to potential customers.


To keep the ship on course, the entrepreneur must be the one who guides the collaborators and gives confidence to family and friends in what he drives.

You must build and maintain their credibility, influence, and attraction to guide them to the stated objectives of creating and developing the business, solving difficulties, and taking advantage of new opportunities that arise.


Against all odds, the entrepreneur must maintain the idea of ​​founding a company, just as he must maintain the business idea.

The doubts – of collaborators, relatives, suppliers, potential clients, and their own – will only be the reason to find forces and solutions that promote the company.

At the same time, it remains oriented towards the objectives and goals set, understanding that its duty is to be clear about the vision and mission of the business, as well as to be clear about how to achieve them, to transmit it, communicate it and guide its collaborators.


The entrepreneur can focus on solving problems. You know that these are part of the development process of a company and you are not scared by specific problems or losing streaks.

You have doubts or fears but are not discouraged by encountering a difficult situation or having various difficulties along the way.



The enterprising person has the ability to take responsibility for their own actions.

You do not believe that failures are caused by other people, circumstances, luck, or fortuitous situations.

He knows that – above all these situations – it is his decisions and the way in which he executes them or guides their realization that will determine his success or failure.


It fails. There are errors. You have failures.

The entrepreneur learns from each one, draws conclusions and lessons from both successes and failures.

He has a tolerance for his own mistakes and those of his collaborators, focusing more on how to improve and how to avoid them in the future.


The entrepreneur or entrepreneur knows that not everything will be a bed of roses and that they will have to face adverse situations, find solutions and implement them.

At the same time, he knows that he must transmit the same will and perseverance to his collaborators, as well as the ability to resolve delays, difficulties, or unforeseen events.

The normal thing is that there are failures along the way and face difficulties several times. However, you need to keep a clear mind to solve them.


The doubts and problems that similar businesses have will only serve to think and determine how you should prepare to avoid facing the same problems.

The crisis does not see it as an insurmountable obstacle, but as an opportunity where others will fail and your business can succeed.

All this will allow you to establish the different possible scenarios that you could face and determine how to act in each case.



The entrepreneur does not feel like the only one with the capacity to act, nor does he believe that by knowing more than the collaborators he will be able to achieve success.

He will worry about his own training and qualification, as well as the training and updating of his collaborators to develop the capacity of the company to operate and deal with the different situations that may arise.

Take Risks

The enterprising person does not avoid situations simply because each one has some risk or because success is uncertain.

You take risks, but these must be calculated, having analyzed the market and its opportunities, the viability of your business, and the expected results.

It does not take risks if reality advises against it, the environment is unsafe, or it does not have the resources to take the necessary actions to reduce or eliminate threats.

Ambition And Positivism

Entrepreneurs are not satisfied with obtaining the goals already defined, but redefine the objectives and the results they hope to achieve, taking them beyond what was originally defined.

At the same time, they are positive and transmit that positivism to their collaborators and their environment, to focus them towards the achievement of new goals.

Work As A Team And With Information At Hand

To achieve goals and be successful, the entrepreneur knows that he will not be able to do it in isolation and that rather he depends on collaboration and teamwork with others, at the same time that he has an open mind and is open to suggestions of others.

At the same time, he recognizes that – unlike the entrepreneurs of the last century – he now requires as much information as possible about the market, customers, and competition, to determine how his business will differ and which strategies he will use.

Recognize The Role Of Technology

The entrepreneur is aware that the continuous technological leap can help him differentiate his business and maintain both competitiveness and advantage in the market.

You will be alert to the continuous technological changes, both at the level of the machinery for the processing of your products and for the registration and processing of information for decision-making in the company.

But it must go further. You must have the ability to use new technologies to your advantage and that the business increases its effectiveness, productivity, quality, and profitability.

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